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Hilton’s Quest for Breakeven 8 Months Into the Pandemic

Kenneth C. Zirkel  / Wikimedia

Hilton attributes its third quarter financial rebound to major cost cuts as well as travel demand beginning to revive. Kenneth C. Zirkel / Wikimedia

Skift Take: Hilton’s financials are quickly heading in the right direction, but the company — and the greater hotel industry — need to remain cautious about second and third waves of the coronavirus putting a halt to the positive momentum.

— Cameron Sperance

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Dear Mr. President — Your Policies Could Make or Break the Travel Industry

Prayitno  / Flickr.com

The White House South Lawn in September 17, 2012. Presidential policies could make or break the U.S. travel industry and the wider economy. Prayitno / Flickr.com

Skift Take: Presidential policies and tone can go a long way toward making or breaking the U.S. travel industry. The president has to balance all parts of the economy and the needs of the country’s citizens, but pumping up the travel industry because of its vast economic impact would go a long way toward wider economic recovery.

— Dennis Schaal

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Inside Air Canada’s Complicated Effort to Resurrect a Loyalty Program

Air Canada

Air Canada has revamped its loyalty program. Pictured is one of its business class cabins. Air Canada

Skift Take: Air Canada relaunches its Aeroplan program on November 8. But are loyalty programs still relevant amid a global pandemic? An airline executive says they are. We tend to think he’s right.

— Brian Sumers

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